Biography
Since 1991, I have been helping professionals find, create and sustain relationships by communicating more effectively. Through my speaking and consulting engagements, businesspeople learn to communicate intentionally, authentically and clearly. I’ve coined this approach P.A.C.T. and have written about and recorded a video on the topic. I’ve also studied and spoken about intergenerational communication, an issue at the forefront of business challenges today.
Speaking, facilitation and training are my passions. Part comedian, part educator and part group therapist – my style is relaxed, witty and informative. I have addressed the American Institute of Certified Public Accountants (AICPA) Marketing Forum, the Conference for the Association of Accounting Marketing, the New Mexico State Bar annual convention, Polaris International Group of Accounting Firms, The International Accounting Group, CPASNET, CPA America, and a host of law and accounting firms.
In 2004, I was inducted into the Association of Accounting Marketing Hall of Fame
As founder and principal of Melinda Markets, a marketing consultancy, I directed the internal and external communications for my clients. In due course, I came to understand that communication was more than a marketing issue. It was a critical component of business. My practice focused on behavior-based and communication-based marketing that transformed businesses and the people working in them.
For over a decade, I played an integral role in the growth and success of a leading New Mexico public accounting firm. During my involvement, the organization grew from $700,000 to $11 million in annual revenues, and from 12 to 110 employees. I guided the firm’s marketing and communication efforts through two mergers and one acquisition.
Both my individual clients and my audience members come away from our time together with enhanced communication skills that help them develop business and operate more profitably. They are motivated to find their voice and more accurately hear the messages around them. The result is successful human interaction, healthier organizations and greater joy.