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Marketing

Partner and senior manager coaching
Too often, competent technicians rise through the ranks of professional service firms without receiving business development training. Consequently, firms have to rely on a small core of rainmakers, which is sometimes a risky proposition. One-on-one coaching helps partners and senior management learn how to find, create and sustain professional relationships—the essence of effective business development. Rather than pushing people out of their comfort zones, I work with them to apply their individual strengths and character traits to the business development process. The result: more confident and capable marketers who create more opportunity for your firm.

Marketing plan development and implementation
A well thought out, results-oriented marketing plan that’s closely tied to your strategic plan will focus your efforts appropriately and hold individuals accountable for their success. I can help departments and individuals find their unique strengths and show them how to use those strengths to improve business development results.